To help bring The Oz Experience to life outside The Sphere in Las Vegas, MSG Entertainment partnered with Landmark Creations to produce a towering pair of inflatable legs wearing ruby slippers. Standing 26 feet tall, this custom inflatable sculpture created a whimsical, oversized photo op for fans and media alike. Designed for medium-term outdoor use, the display helped boost engagement, support a themed environment, and generate social buzz during the activation.
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."