An extension of Luvs Heavy Dooty Blowout Challenge campaign, this inflatable baby was placed inside the Mall of America. With the participation of guests the baby's diaper would grow. Diaper donation were also made to Project Night Night, a charitable organization for families in need.
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."