Inflatable pylons with an actionable message helped Mazda create buzz for their new 2014 Mazda3. By placing these inflatable pylons at racing events Mazda sparked conversation and encouraged attendees to tweet using #GAMECHANGER to promote the All-New Mazda3.
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”