Skip to main content

Landmarketing Issue 60 - Fall 2017

Grouplove Inflatable Stage PropHot New Trend: Inflatable Stage Props

Custom inflatable stage prop usage has been on the rise in all categories from community theatres to A-list pop stars. This uptick in inflatable use is largely because inflatables are easier and less expensive to transport than rigid components and because they’re able to appear out of nowhere – it’s easy to add an element of surprise to the audience experience.

Working to meet the demands of numerous, high-profile performers and events has allowed us to expand our stage production and concert tour offerings, including

· Custom rigging for quick inflation/deflation on cue
· Programmable lighting
· Video projection (internally and externally)
· Specialty fabrics e.g. non-reflective, metallic, FR compliant

In this issue of Landmarketing, we've also rounded up another insightful group of case studies to fire up your imagination! Read on for a healthy dose of inspiration.

Got a wild idea? We want to hear it. Chances are good that we can make it happen. (Or we'll find a strategic partner who can.)

Until next time, I wish you success in all your promotions!


Stephanie Meacham

Stephanie Meacham | VP of Operations


View More "Landmarketing" Articles

Landmarketing Issue 67 - Spring 2023
Landmarketing Issue 66 - Fall 2022
Landmarketing Issue 64 - Fall 2021
Landmarketing Issue 65 - Spring 2022

What Others Say About Landmark Creations


"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."

- Curtis Gadula, Brock University

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked.  We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"Give our races a 'big event' feel.  They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises