Inflatable Sports Cage Engages Young Fans & Increases Attendance

Portable Sports Cage Gets Rave Reviews From Kids And Parents

"As the marketing department, our goal is to increase fan engagement at athletic events to create a memorable experience for our fans and student athletes," says John Geren, Assistant Director of Marketing & Fan Development at the University of Arkansas.

The challenge can be finding something that fans of all ages appreciate and want to interact with. How did he do it?

"Use one inflatable that applies to multiple sports with increased branding and visibility compared to other inflatables we have used in the past." In other words: create an inflatable, portable sports cage and set it up in the Kid's Zones at football, soccer and softball games.

The Razorback sports cage is a single inflatable with multiple backdrops. Change out the net and you have an entirely different inflatable such as a football toss or a batting cage.

Did it work? According to John, rave reviews have been given by kids and parents, and a 50% increase in single-game attendance has been recorded. I'd say that's a score!

Featured in Landmarketing Issue 51

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What Others Say About Landmark Creations

"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"

- Scott Adams, Liquid Box Inc.

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."

- Sean Conway, Arch and Loop

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”

- Precision Tune Auto Care