Inflatable Golf Bag Replica for Valero Texas Open

Inflatable Advertising with Cold Air Balloons Makes a Big Visual Impact

Years ago, Valero Energy Corporation (owners of Beacon and Ultramar Diamond Shamrock gas stations) began participating as a charitable sponsor of PGA Tournaments.

To increase exposure of these worthwhile efforts Valero commissioned Landmark Creations to develop an inflatable advertising product replica for them in the shape of a golf bag. This cold air balloon stood 20-feet high and bore the Valero logo as well as the name of the tournament: The Valero Texas Open. It is during this tournament that the Benefit for Children Golf Classic is also held.

In order for the bag to stay current, Valero occasionally requests changes in the products. Because the products included in the cold air balloon are sewn in (to ensure placement) the entire top of the bag must be removed. After the new products are inserted, and carefully positioned for maximum visibility, the top is replaced and the updated bag is ready to service.

This year inflatable advertising and other efforts helped Valero bring in a whopping $7 million for children's charities. Now in their fifth year as a PGA Tournament sponsor, Valero continues to increase its giving that aid in sheltering abused or abandoned children, offering education opportunities to at-risk youth, and more.

Landmark is proud to be a part of such an admirable venture!

Featured in Landmarketing Issue 17

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What Others Say About Landmark Creations

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.

"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."

- W. Forrestal, Apex Sports Authority

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."

- Heidi Sammon, Minnesota Twins