Inflatable Characters Help Promote YouTube Channel & Set World Record

Inflatable Characters (Bob & Angus) Help Set New Guinness World Record

If you've ever been to YouTube to watch the Mayfair Games channel, you know exactly who Bob and Angus are. These two feisty sheep are constantly at each other in an Odd Couple sort of way.

Mayfair Games wanted to bring the magic of YouTube to the events they attended, so the inflatable characters - Bob and Angus - were born.

"We have [the inflatable mascots] scheduled to attend Chi Tag in Chicago in November, and they are guests of honor at a distributor open house in Fort Wayne. You’ll be able to see them in the Grand Wayne Center. The characters upon which these two inflatables are based are from a weekly YouTube puppet show, which is always funny, sometimes odd, but never really serious," explains Bob Carty, Vice President of Sales and Marketing.

Bob and Angus drew attention from both the press and onlookers at their first public appearance, which included more than 1,000 photos. At that same event, Mayfair Games set a new Guinness World Record for "Most people playing Settlers of Catan simultaneously."

Lots of fun, tons of attention and excellent branding. That's the way we roll.

Featured in Landmarketing Issue 47

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What Others Say About Landmark Creations

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."

- J. Doyle, Scenery First