Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election
Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon
When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.
Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.
“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”
If you’re seeking election to an office, thinking out of the box might just get you there.
Featured in Landmarketing Issue 48
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University of Minnesota Unveils Their Updated Inflatable Mascot -
Inflatable Double Arch Gets Fans in Gear Before the Games -
Inflatable Arch & Sports Tunnel Combine for Greater Use at Events -
UCONN's New Helmet Design Incorporated into Inflatable Football Tunnel -
TEAM Coalition Uses Cold-Air Inflatables to Promote Responsible Drinking -
Landmarketing Issue 48 - Winter 2014 -
Community Support Expressed Through an Inflatable Sports Tunnel -
Inflatable Arch Serves Multiple Purposes at Races & Events -
Inflatable Product Replica Earns Top-of-Mind Awareness for Tire Dealer -
Turning Their Mascot into an Inflatable Billboard Boosts Awareness for Mile High Flea Market
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What Others Say About Landmark Creations
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
- Vaughan Cutillo, Montauk Brewing Company
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction
"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."
- R. Stever-Zeitlin, General Mills
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."
- Heidi Sammon, Minnesota Twins









