Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election

Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon

When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.

Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.

“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”

If you’re seeking election to an office, thinking out of the box might just get you there.

Featured in Landmarketing Issue 48

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What Others Say About Landmark Creations

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation