Inflatable Smokestack Captures the Imagination at Trade Shows

Unusual Trade Show Inflatable Smokestack Captures Everyone's Attention

At a crowded trade show, you may have only minutes to make an impression. Pearl Seas Cruises knew they had to make every second count, and a replica of the most recognizable structure on their ships — the smokestack — was just the thing to help them make an impression.

With its distinctive teal and purple colors and prominent logo, this trade show inflatable instantly draws the eye to the Pearl Seas booth.

Curious glances soon turn into questions about the latest addition to the Pearl Seas fleet and the inspiration for the display, the Pearl Mist. Not only that, but it encourages conversations about the line, which is just what Marketing Coordinator Jason Marinaro was hoping for.

At cruise3sixty, the industry's largest conference, being seen by travel agents is a must — and plenty difficult to do at an event of that size. "In order to get people interested in our booth, we wanted to create the largest and most colorful part of the new Pearl Mist," says Jason. "It was a hit." Nearly everyone entering the event immediately spotted the inflatable and steered a course to Pearl Seas' booth to find out more. We'd say that's a success for sure!

Featured in Landmarketing Issue 54

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What Others Say About Landmark Creations

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."

- Sam Baker, Head Football Coach at Waconia High School

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.