Custom Inflatable Oval Shaped Logo Catches Attention for Hooters Restaurants

Inflatable Logo for Hooters' Pro Cup Racing Series

Hooters restaurants sent their oval inflatable and Naturally Fresh inflatable up and down the east coast to follow the Hooters’ Pro Cup Racing Series. How did they position? Around the outside of the racetrack.

That put them in the perfect spot to be caught on camera by Speedvision throughout the event. Because inflatables are commonly used at races, Hooters knew their oval and salad dressing jar would be a success.

And did it work? Yes! At each event two important things happened. The race was covered by Speedvision (and the inflatables appeared on TV), and the fans got hungry and went to Hooters (where they no doubt had salads with Naturally Fresh dressing on them)! Due to the continued success of inflatables used at racing events, Hooters is adding more balloons to its storehouse.

Fast move Hooters!

Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant