An Inflatable Tiger Mascot Piqued Curiosity at the MU Student Center

MU Puts a Tiger on the Roof Using a Custom Inflatable Mascot Design

When it comes to college life, it's not all books and exams. There's lots of fun to be had, too. Michelle Froese, Missouri University Marketing Manager, understands that and was looking for a way to create a sense of excitement and tradition for the campus community.

That's when she approached Landmark Creations about producing an inflatable mascot… or at least part of one.

"We asked Landmark to come up with something that would make it look like a tiger had fallen asleep on the roof of the student center and its tail was hanging off the side." That'll get your attention!

Truman, the school's tiger mascot, had his tail reproduced in traditional Mizzou gold and black. The 20-foot-long inflatable character can be easily mounted and removed without damage to the roof. This gives MU the freedom to grab a tiger by the tail during back-to-school events, football weekends, special sales at the Mizzou store and other occasions.

Why Landmark? "Landmark created two inflatable Truman the Tigers for us, and they were incredibly easy to work with, as well as very affordable."

Featured in Landmarketing Issue 47

View More "Sports Industry Inflatables" Articles

Giant Inflatable Arch Gets Cross-Country Team to the Finish Line

Giant Custom Inflatable Boosts Brand Awareness at Sporting Events

Custom Inflatable Arch Gives Canadian Triathlon a Truly Dramatic Finish

Custom Inflatable Shotgun Shell Hits the Target at Sporting Clays Championship

What Others Say About Landmark Creations

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.