Inflatable Colon Lets People See and Believe in Colon Cancer Prevention

Seeing Is Believing When You Use an Inflatable Colon that Enlightens and Educates

Some organizations conduct seminars. Others host concerts. Still more run in their skivvies all for the cause of colon cancer prevention. Every effort to spread the word takes us a step closer to saving lives. However, one of the best ways to instill the seriousness of this disease is by show and tell.

Short of watching videos of colonoscopies or surgeries, there's not a way to let the average person actually see what goes on inside human bodies. (And that stuff can be pretty gross anyway.)

With an inflatable colon, the scary part is taken away, but the eye-opening effect and educational elements are left intact.

From health fairs to public awareness events, Endoscopy Institute of Hawaii has found "a definite increase in [traffic] as well as news coverage." I'd be willing to bet there's a good bit of social sharing going on, too! So the impact is much more far reaching than the event itself.

Why did the institute choose Landmark? According to Robert Canfield, "I'm pretty sure you're the only giant colon [inflatables manufacturer] in town!" We're good with that.

Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.